GreenEarth, Good For You, Good For The World

Green EarthWe are delighted to share that DELIA’S Cleaners has adopted the GreenEarth Cleaning process, an all natural process that’s good for you, your clothes, and our environment.

About GreenEarth

The GreenEarth process uses liquid silicone in place of chemicals. Essentially liquified sand, silicone is non-hazardous and non-toxic to the environment. The new process is safe for people, too. If you wanted, you could safely rub it on your skin. In fact, most likely you use  liquid silicone in your shampoo, conditioner, or lotion.

GreenEarth eliminates any unpleasant odor by eliminating petrochemicals. As such, clothes smell fresh and feel cleaner when returned. In addition, it is gentle on clothes. You can actually see and feel the difference it makes, even after repeated cleaning. Your clothes feel better too. Fabrics are smooth and silky, and sweaters feel soft and supple.

It’s All About Science

Liquid silicone is chemically inert, therefore, it doesn’t react with fabric fibers. It is very light weight and has a very low surface tension. This allows it to gently penetrate fabric fibers and rinse away dirt without being abrasive, leaching dyes, or damaging trims. As such, it is safe and effective for even the most delicate garments. And, unlike many other cleaning methods, GreenEarth won’t cause shrinkage.

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